{"id":17351,"date":"2023-11-30T14:21:11","date_gmt":"2023-11-30T12:21:11","guid":{"rendered":"https:\/\/finegraffart.com\/?p=17351"},"modified":"2023-11-30T15:07:26","modified_gmt":"2023-11-30T13:07:26","slug":"the-investors-guide-to-buying-art","status":"publish","type":"post","link":"https:\/\/finegraffart.com\/bg\/the-investors-guide-to-buying-art\/","title":{"rendered":"The Investor\u2019s Guide to Buying Art"},"content":{"rendered":"<p dir=\"ltr\"><img decoding=\"async\" class=\"size-medium wp-image-15127 aligncenter\" src=\"https:\/\/finegraffart.com\/wp-content\/uploads\/2021\/12\/finegraffartWhiteB-300x74.png\" alt=\"\" width=\"300\" height=\"74\" srcset=\"https:\/\/finegraffart.com\/wp-content\/uploads\/2021\/12\/finegraffartWhiteB-300x74.png 300w, https:\/\/finegraffart.com\/wp-content\/uploads\/2021\/12\/finegraffartWhiteB-600x149.png 600w, https:\/\/finegraffart.com\/wp-content\/uploads\/2021\/12\/finegraffartWhiteB-1024x254.png 1024w, https:\/\/finegraffart.com\/wp-content\/uploads\/2021\/12\/finegraffartWhiteB-768x191.png 768w, https:\/\/finegraffart.com\/wp-content\/uploads\/2021\/12\/finegraffartWhiteB-1536x381.png 1536w, https:\/\/finegraffart.com\/wp-content\/uploads\/2021\/12\/finegraffartWhiteB-2048x508.png 2048w, https:\/\/finegraffart.com\/wp-content\/uploads\/2021\/12\/finegraffartWhiteB-580x144.png 580w, https:\/\/finegraffart.com\/wp-content\/uploads\/2021\/12\/finegraffartWhiteB-860x213.png 860w, https:\/\/finegraffart.com\/wp-content\/uploads\/2021\/12\/finegraffartWhiteB-1160x288.png 1160w, https:\/\/finegraffart.com\/wp-content\/uploads\/2021\/12\/finegraffartWhiteB-1320x328.png 1320w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p>\n<table class=\"m_-4823150001545839422mcnTextContentContainer\" border=\"0\" width=\"100%\" cellspacing=\"0\" cellpadding=\"0\" align=\"left\">\n<tbody>\n<tr>\n<td class=\"m_-4823150001545839422mcnTextContent\" valign=\"top\">\n<h3 class=\"_aacl _aaco _aacu _aacx _aad7 _aade\"><strong><em>It\u2019s easy to give up and think it\u2019s a game of dice, but there are nuances you must take into account\u2026<\/em><\/strong><\/h3>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h2><strong>A much-needed preface<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Quite the lengthy read awaits, so I\u2019ll cut the fluff by only positing that whoever you happen to be\u2014a seasoned investor or an absolute philistine\u2014there is something of value in Fine Graff Art\u2019s detailed exploration of investing in the art market. For a field that for once hasn\u2019t ceased churning out pieces, it\u2019s definitely a safe option to consider. However, we\u2019ll show you how to mind some underlying snags that may come as a bottleneck for your performance.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h2><b>Understanding what the art market is<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">To lay the groundwork here, we\u2019ll break the difficult truth that buying art is not similar to buying stocks. Sure, artworks appreciate over time and grow in resell value just like stocks, and are even bent by trends in a similar fashion, but they are not as <\/span><i><span style=\"font-weight: 400;\">liquid <\/span><\/i><span style=\"font-weight: 400;\">(i.e., you can\u2019t resell them almost immediately) and should be considered a long-term investment.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And here\u2019s one critical, but mildly depressing, fact: art has no core value in the economic sense. Here\u2019s what I mean:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is Picasso\u2019s \u201cRepas Frugal\u201d, an etching he did when he was 23 years old. It sold at Christies\u2019, NY, in 1990 for $374 000 and two weeks later got resold at London\u2019s Christies\u2019 for $189 980.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img fetchpriority=\"high\" decoding=\"async\" class=\"sFlh5c pT0Scc iPVvYb aligncenter\" src=\"https:\/\/sothebys-md.brightspotcdn.com\/68\/15\/bb2bb6a642309cd76d793755bc9a\/l20161-bmln2-01.jpg\" alt=\"PABLO PICASSO | LE REPAS FRUGAL (BLOCH 1; BAER 2) | Prints &amp; Multiples | 2020 | Sotheby's\" width=\"289\" height=\"354\" aria-hidden=\"false\" \/>\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To further illustrate how erratic the art market can get, think of another overused case that is Van Gogh, who once bartered paintings for flowers and is now worth millions. Tracking a piece\u2019s price evolution is sensible but not completely reliable if you want to get a clear estimate of a piece\u2019s worth.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s easy to give up and think it\u2019s a game of dice, but there are nuances you <\/span><i><span style=\"font-weight: 400;\">must <\/span><\/i><span style=\"font-weight: 400;\">take into account\u2026<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h2><b>Consider first the physical characteristics<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The bigger the better should be the motto of this section, but only to a certain point. It is natural to believe that paintings or prints of a smaller scale cost less than their larger counterparts. But if that\u2019s 100% true, then why isn\u2019t <\/span><i><span style=\"font-weight: 400;\">A Sunday on La Grande Jatte<\/span><\/i><span style=\"font-weight: 400;\">, one of the largest canvases in history, valued more than <\/span><i><span style=\"font-weight: 400;\">Mona Lisa<\/span><\/i><span style=\"font-weight: 400;\">, a painting famous for disappointing fans with its small &#8216;stature&#8217;?<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><img decoding=\"async\" class=\"aligncenter wp-image-17366\" src=\"https:\/\/finegraffart.com\/wp-content\/uploads\/2023\/11\/aquatint.png\" alt=\"\" width=\"624\" height=\"416\" srcset=\"https:\/\/finegraffart.com\/wp-content\/uploads\/2023\/11\/aquatint.png 3600w, https:\/\/finegraffart.com\/wp-content\/uploads\/2023\/11\/aquatint-300x200.png 300w, https:\/\/finegraffart.com\/wp-content\/uploads\/2023\/11\/aquatint-1024x683.png 1024w, https:\/\/finegraffart.com\/wp-content\/uploads\/2023\/11\/aquatint-768x512.png 768w, https:\/\/finegraffart.com\/wp-content\/uploads\/2023\/11\/aquatint-1536x1024.png 1536w, https:\/\/finegraffart.com\/wp-content\/uploads\/2023\/11\/aquatint-2048x1365.png 2048w, https:\/\/finegraffart.com\/wp-content\/uploads\/2023\/11\/aquatint-860x573.png 860w, https:\/\/finegraffart.com\/wp-content\/uploads\/2023\/11\/aquatint-580x387.png 580w, https:\/\/finegraffart.com\/wp-content\/uploads\/2023\/11\/aquatint-1160x773.png 1160w, https:\/\/finegraffart.com\/wp-content\/uploads\/2023\/11\/aquatint-600x400.png 600w\" sizes=\"(max-width: 624px) 100vw, 624px\" \/><\/span><\/p>\n<p><span style=\"font-weight: 400;\">A lot has to do with utility, storage, and conservation. You can make a valid case that large paintings are high-maintenance and wouldn\u2019t fetch higher prices just because of their unwieldiness.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If the only guideline you go by is size, then mid (20.32 x 25.4 &#8211; 30.48 x 40.64 inches) to large-size (40.64 x 50.8 inches) canvases should be your target. But there\u2019s always more to it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h2><b>Abstract contributing factors<\/b><\/h2>\n<p><b>Death,<\/b><span style=\"font-weight: 400;\"> or the force that pushes scarcity to the forefront.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A grim (and a bit disheartening for living artists) trait of high-value art is the artist\u2019s absence from earth. John Ruskin, the eminent art critic and scholar, put it vividly when he noticed how much an author&#8217;s death increases the value of their works:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">The moment he [the artist] dies, his pictures, if they are good, reach double their former value.\u201d<\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">When the original artist is no longer among us, the chances of him or her trying to recreate an older painting are obviously slim. This makes the work rarer and more appealing to cutthroat art collectors (provided that the work is any good, of course).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><b>Signature<\/b><span style=\"font-weight: 400;\">: The industry standard certificate of authenticity wasn\u2019t as prevalent as it is now.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Today, every reputable art dealer follows Fine Graff Art\u2019s practice of issuing a certificate of authenticity that verifies an artwork\u2019s integrity and originality. Our certificates are not just for originals, as prints are also of a limited run and receive their due verification. However, back then, artists had to designate the originality of their effort in some way, so the signature was common practice until the late 19th century.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><b>Provenance: <\/b><span style=\"font-weight: 400;\">has the artwork frequented notable museums, collections, or art galleries? Or has it been sponsored by a famous patron? If so, then there should be a bump in its value. Name and product are interlinked and many times a famous owner could bolster the piece\u2019s value\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><b>Historic value: <\/b><span style=\"font-weight: 400;\">has the painting endured some major historic event, or even better, does it depict an episode from history that has directly inspired it? Maybe it was contemporaneous with the said event. Irrespective of that, consider the time the artist has lived or the passage of time the painting went through. If the condition is good, then you can safely put a higher price tag on it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><b>Dictionary power: <\/b><span style=\"font-weight: 400;\">is the artist you are buying from a pioneer in any way? Are there volumes written about them in books or on the web? They may not be the most skilled artist, but if their input in the art scene has started an entire movement, then consider your art piece\u2019s value cemented for a good number of decades.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><b>Open or restricted market: <\/b><span style=\"font-weight: 400;\">Artworks could be geo-restricted, usually in their country of origin, and therefore can\u2019t leave its borders. Such is the case of Caravaggio\u2019s <\/span><i><span style=\"font-weight: 400;\">The Calling of Saint Matthew<\/span><\/i><span style=\"font-weight: 400;\">. Caravaggio\u2019s paintings rarely appear at auction, to begin with, but because most of his art is locked within Italy, fetching a high price would be cumbersome. Couple that with the fact that a lot of paintings considered &#8216;national treasures&#8217; are not sold to foreign buyers, and you can then say you own a piece of real estate rather than actual art.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"> <img loading=\"lazy\" decoding=\"async\" class=\"sFlh5c pT0Scc iPVvYb aligncenter\" src=\"https:\/\/i.ytimg.com\/vi\/-yxSjUvh0g8\/maxresdefault.jpg\" alt=\"Caravaggio, Calling of St. Matthew\" width=\"679\" height=\"382\" aria-hidden=\"false\" \/><\/span><\/p>\n<h2><b>How volatile is the investment?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">The art market doesn\u2019t come without its chinks, which are mainly expressed in black market sales, which, of course, do not record prices and hinder the exponential growth of the global art market.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As off-putting as this may be, the art market continues to grow by 3% year on year, staying flexible and resilient despite unfair practices behind the scenes. The biggest piece of advice for new investors is to keep things local and see what your domestic or nearby markets have to offer.<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h2><b>Recent stats<\/b><\/h2>\n<h3><b>Adaptable market<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While that pesky virus was still rampant and no one could leave their homes, the online art market quickly seized that opportunity and nailed an increase of <a href=\"https:\/\/theartmarket.artbasel.com\/download\/The-Art-Basel-and-UBS-Art-Market-Report-2023.pdf\">7% (or 900 million dollars)<\/a> in sales from the previous year, resulting in 13.3 billion dollars of overall revenue.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h3><b>Forward-thinking<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">These same online markets also happen to accept cryptocurrency as payment. In 2021, 13% of online art markets dealt with using some form of digital token. This has not that much to do with investing, but to a certain degree, it dispels biases about the market being conservative and closed to innovation.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h3><b>Promising figures<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">A rough estimate shows that the global art market is about to hit a new record very soon. Expected <a href=\"https:\/\/www.reportlinker.com\/clp\/global\/524851\">32 billion dollars in global exports<\/a> by the year 2026 shows a great demand for new and old artists.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h3><b>More representation<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Overall, the art market is opening to new authors from all walks of life. Just last year, it\u2019s been estimated by <\/span><i><span style=\"font-weight: 400;\">A Survey of Global Collecting<\/span><\/i><span style=\"font-weight: 400;\"> that women last year <a href=\"https:\/\/www.ubs.com\/global\/en\/our-firm\/art\/collecting\/art-market-survey.html\">represented 44%<\/a> of all collections, compared to 33% in 2018.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Skies are looking blue for artists of various cultural backgrounds, too. In 2016, the US recorded 38% of solo exhibitions attributed to African artists. Today, we see that percentage staggering to <a href=\"https:\/\/news.artnet.com\/the-long-road-for-african-american-artists\/african-american-research-museums-1350362\">around 68%<\/a>, which opens many doors for new entrants into the art scene and, what\u2019s better, enriches the available perspectives in art.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And while the market\u2019s becoming more receptive, newer, more immersive art forms are getting more appreciation. Underground artists, who may be popular online, grab the chance to monetise their message in bigger auctions among more acclaimed authors.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h2><b>Conclusion<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">It\u2019s clear that one cannot be purely guided by their aesthetic gut to buy art and must factor in both pragmatic and more abstract variables. In any case, we\u2019ve made investing affordable and easy by following industry-standard practices to promote both established and budding artists. Start investing by visiting our store.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>Want to start investing? Make your first step by visiting Fine Graff Art&#8217;s <a href=\"https:\/\/finegraffart.com\/prints\/\">store<\/a>.<\/p>\n<div id=\"mount_0_0_Oe\">\n<div class=\"\">\n<div class=\"x1uhb9sk\">\n<div class=\"x9f619 x1n2onr6 x1ja2u2z\">\n<div class=\"x78zum5 xdt5ytf xg6iff7 x1n2onr6\">\n<div class=\"x1uvtmcs x4k7w5x x1h91t0o x1beo9mf xaigb6o x12ejxvf x3igimt xarpa2k xedcshv x1lytzrv x1t2pt76 x7ja8zs x1n2onr6 x1qrby5j x1jfb8zj\" tabindex=\"-1\">\n<div class=\"x1qjc9v5 x9f619 x78zum5 xdt5ytf x1iyjqo2 xl56j7k\">\n<div class=\"x1cy8zhl x9f619 x78zum5 xl56j7k x2lwn1j xeuugli x47corl\">\n<div class=\"x1ja2u2z x1afcbsf x1a2a7pz x6ikm8r x10wlt62 xdt5ytf x1n2onr6 xl56j7k x78zum5 x6s0dn4 x5yr21d xh8yej3 xdj266r x11i5rnm xat24cr x1mh8g0r x47corl\" role=\"dialog\">\n<div class=\"xs83m0k xl56j7k x1iy3rx x1n2onr6 xdj266r x11i5rnm xat24cr x1mh8g0r xh8yej3 xjbqb8w x1v7wizp x1l0w46t xa3vuyk xw8ag78\">\n<div class=\"xb88tzc xw2csxc x1odjw0f x5fp0pe x1qjc9v5 xjbqb8w x1lcm9me x1yr5g0i xrt01vj x10y3i5r x47corl xh8yej3 x15h9jz8 xr1yuqi xkrivgy x4ii5y1 x1gryazu xir0mxb x1juhsu6\" role=\"dialog\">\n<article class=\"_aatb _aate _aatg _aath _aati\" tabindex=\"-1\" role=\"presentation\">\n<div class=\"x9f619 xjbqb8w x78zum5 x168nmei x13lgxp2 x5pf9jr xo71vjh x1n2onr6 x1plvlek xryxfnj x1c4vz4f x2lah0s x1q0g3np xqjyukv x1qjc9v5 x1oa3qoh xl56j7k\">\n<div class=\"_ae65\">\n<div class=\"x9f619 xjbqb8w x78zum5 x168nmei x13lgxp2 x5pf9jr xo71vjh x1n2onr6 x1plvlek xryxfnj x1iyjqo2 x2lwn1j xeuugli xdt5ytf xqjyukv x1qjc9v5 x1oa3qoh x1nhvcw1\">\n<div class=\" _ae1k _ae2q _ae2r\" tabindex=\"-1\" role=\"presentation\">\n<div class=\"_ae2s _ae3v _ae3w\">\n<div class=\"_ae5q _akdn _ae5r _ae5s\">\n<div class=\"x1qjc9v5 x6umtig x1b1mbwd xaqea5y xav7gou x9f619 x78zum5 xdt5ytf x2lah0s xk390pu xdj266r x11i5rnm xat24cr x1mh8g0r xexx8yu x4uap5 x18d9i69 xkhd6sd x1n2onr6 xggy1nq x11njtxf\" tabindex=\"0\" role=\"button\">\n<div class=\"_a9zm\">\n<div class=\"_a9zn _a9zo\">\n<div class=\"_a9zr\">\n<div class=\"_a9zs\">\n<p><span style=\"font-weight: 400;\">Organically generated text by <a href=\"https:\/\/www.instagram.com\/midnight.oats\/\"><strong>Simeon Cherepov<\/strong><\/a><\/span><\/p>\n<p>&nbsp;<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/article>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s easy to give up and think it\u2019s a game of dice, but there are nuances you must take into account\u2026 \u00a0 A much-needed preface Quite the lengthy read awaits, so I\u2019ll cut the fluff by only positing that whoever you happen to be\u2014a seasoned investor or an absolute philistine\u2014there is something of value in&#8230;<\/p>","protected":false},"author":2,"featured_media":17369,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[59],"tags":[],"class_list":["post-17351","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Investor\u2019s Guide to Buying Art - Fine Graff Art<\/title>\n<meta name=\"description\" content=\"Art has no intrinsic value, so how can investors make wiser purchases. The article dissects attributes like size, provenance, legacy and more\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/finegraffart.com\/bg\/the-investors-guide-to-buying-art\/\" \/>\n<meta property=\"og:locale\" content=\"bg_BG\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Investor\u2019s Guide to Buying Art - Fine Graff Art\" \/>\n<meta property=\"og:description\" content=\"Art has no intrinsic value, so how can investors make wiser purchases. 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